Pendulu

Know whether AI recommends you or your competitors.

Pendulu measures your visibility across real buyer questions, compares it with named competitors, shows which sources AI relies on and helps you decide what to improve first.

What we measure

  • Brand presence in AI answers
  • Share of answer versus competitors
  • Recommendation position
  • Citation and source patterns
  • Visibility by buyer intent
  • Changes between benchmark runs

What you get

  • A benchmark based on realistic buyer prompts
  • A direct comparison with your competitors
  • An explanation of where visibility is being won and lost
  • Prioritized actions based on impact, effort and confidence
  • Retesting so changes can be measured rather than guessed

How Pendulu works

  1. 1. Build a set of real questions your buyers are likely to ask AI.
  2. 2. Benchmark your brand and selected competitors.
  3. 3. Measure recommendations, citations and visibility by intent.
  4. 4. Identify the strongest gaps and likely causes.
  5. 5. Prioritize what to fix first.
  6. 6. Retest and measure whether visibility actually changed.

Start with a visibility snapshot

We can benchmark your brand against three competitors across a focused set of buyer questions and show you where the biggest visibility gaps are.

Ask for a snapshot